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Are You Not Participating in Social Media Because It's Irrelevant to Your Business? Marketing Articles | May 18 Kenny Golladay Jersey , 2013
Social media is red hot - all you have to do is take a look at all of the Facebook, Twitter, YouTube and Google+ links plastered all over the Internet to figure that out. All those social media channe...
Social media is red hot - all you have to do is take a look at all of the Facebook Jarrad Davis Jersey , Twitter, YouTube and Google+ links plastered all over the Internet to figure that out. All those social media channels give you opportunities to connect with and build relationships with other like minded people. Are you involved in social media?
Here's the thing: Most marketers know that social media is an important element for the growth of their business. They just don't know how to use it to its best advantage. At times, they often make mistakes that can be harmful to their brand reputation Kerryon Johnson Jersey , not to mention expensive on their marketing budget. I've met many small business owners who feel that social media is a waste of time. They haven't bothered to set up a Facebook fan page, and their Twitter account was last dusted off around 2009. That's a huge mistake.
Social media is extremely important for all businesses. Not only is it a great way to drive traffic to your site, but it's also a fun way to build connections with your audience on a more personal level. Using social media as a networking platform is also an easier and more convenient way to go about building relationships with your target market rather than the traditional way - live networking events.
When you think about it - if you're going to attend a live networking event in your area you have to get dressed Marvin Jones Jr Jersey , drive to the event, pay for admissiondrinksfood, spend time mingling with as many people as you possibly can in the limited amount of time you have (and hope they'll remember you) and then drive back home. And many times the people you meet are not your target audience.
I'm not at all saying you shouldn't attend live networking events Barry Sanders Jersey , but networking online still allows you to interact in ways you would at a live event. You can ask questions, ask for help, offer help Custom Detroit Lions Jerseys , recommend others, etc. But doing it online allows you the freedom to do it without constraints of space or time like live events often have. Some people like online networking via social media better because they feel it's less intimidating than attending a live event. I suggest a balance of both, with most of the time spent investing in social media Throwback Detroit Lions Jerseys , or by outsourcing social media tasks allowing you more time to attend local events.
Social media also makes it easier for your client or potential client to learn more about you and your business. Now days it's very common for people to go to the Internet and do a search when they're looking for a service or product. In fact, people often use the Internet as their primary source of finding information because it's quick and easy. This means if you're not utilizing social media they can't and won't find you!
Building a social media presence for your business is important and is going to provide a way for you to connect with more people in your target market and build strong relationships with them. And in the end people buy from those they know, like and trust.
If you're still on the fence about whether or not social media is important for your business Authentic Detroit Lions Jerseys , consider a few statistics (found at http:www.mbaonlinea-day-in-the-internet ):
? 172 million people visit Facebook daily
? 22 million people visit LinkedIn daily
? 20 million people visit Google+ daily
? 17 million people visit Pinterest daily
If none of that convinces you that social media is relevant to your business, consider this: Your customers ARE using it. And they're probably talking about you. If you're not there to monitor and respond, the consequences can be disastrous.
Have you ever walked into a store only to be greeted by a wonderful big brother camera staring at you in the corner?聽 Did you ever wonder if it was really working? Fake security cameras are everywhere. Establishments who have to keep their costs down use them as theft deterrents. With no monitoring service to pay so no ongoing overhead Detroit Lions Jerseys For Sale , and with the deterrent effect that these cameras have, they are very appealing.
These cameras are not just for places of business. They can be used at residential homes and outside in parking lots. Some cameras are designed where they move with the aid of a motion detector and have an LED light on them that flashes to appear to be taking pictures.聽 They can also come in the form of half globes that attach to the ceiling to appear that there is security personnel watching from a floor above. This is especially effective for retail shops to prevent shoplifting.
Fake or dummy security cameras can be used in conjunction with a real security system as well. One or two actual working cameras can be placed strategically in key locations and two or more fake cameras can be placed in others areas to make it look like there is more security than what there really is. Either way the effect works.聽 It is a proven fact that where there is an appearance of security either electronically monitored or a human presence (security guard) theft prevention is achieved.
Fake surveillance can come in many forms, barking dog machines Cheap Detroit Lions Jerseys , automatic timers on indoor lamps that turn the lights on and off when out of town and fake security cameras. Fake security cameras that are installed on garages and corners of homes or businesses will deter burglars and enhance your sense of safety.
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